Friday, November 6, 2009

Positive Spin - the Rally Cap Edition

Driving toward Boston over the weekend, I noticed a scrolling electronic road sign informing me that it was "Drowsy Driver Prevention Week". It got me thinking about all of the groups, clubs, drives, guilds, walks, marathons and other organizations for preventing, battling and fighting against diseases, afflictions, viewpoints and politicians. Of course, I agree with the good intentions behind many of these organizations; those who give money and time generously and with the intent of improving our communities should be appreciated. I'm simply pointing out that perhaps we rally for "Alert Driver Awareness" week, or something that makes you think of the circumstances in a more positive light. There's no denying there are sleepy drivers on the road and that it's a safety issue, but let's think of the glass as half (or even more!) full.

In fact, the University of Newcastle in Australia performed a study in 2007 - showing the value of emphasizing assets and attributes within a community rather than focusing solely on deficiencies.

The more I read about and practice the law of attraction, the more validity it seems to have. Some may call it the placebo effect. No matter; if you think it's real, it'll become real, whether it's fear or gratitude. Let's call it "Thank you for Staying Awake While Driving Week" or "Healthy Lungs Month" or "Protecting our Athletes' Brains Campaign". Perhaps you could come up with better catch phrases to acknowledge our assets (I encourage you do do so), but you get the message. I'd like to think we can overcome our need to fight AGAINST the negative, and rally FOR the things we prefer. Some may call it spin or even avoidance. I call it positive thinking.


Maureen said...

How about "Mothers in support of sober driving"

Elaine Spitz said...